Video Conferencing
New Ways of Communication

Enabling Employee Engagement: Driving Business With Video

Video technology has transformed how we communicate. From letting us connect instantly with loved ones around the world, to watching global events via livestream – there has been a revolution not only in our habits, but also in our expectations of being able to use video whenever and wherever we like. And, it might be good for business too...

Video as a communication medium continues to grow; in the last year, Facebook doubled the number of video chats  made on its Messenger platform (to 17 billion between 2016 and 2017), and WhatsApp and Apple’s Facetime also remain highly popular platforms.

As a result, businesses are likely to be faced with a workforce eager to use the same, collaboration-boosting technology in the office. There is a strong market for video tech within the workforce, especially amongst ‘digital natives’. As a technology platform that can aid teamwork and allow users to collaborate and converse easily, businesses should be looking to incorporate video in the workplace wherever it can be of benefit.

Trouble-free Teamwork

Collaboration and agility are key attributes organizations should strive for – not just for the sake of the business, but also for staff retention. Studies have shown a culture of collaboration and flexible working are two of the top things millennials are looking for in an employer, believing these practices also increase their productivity.

A study by Lifesize found 87 percent of employees not physically present for a meeting feel better engaged with colleagues through video, with 75 percent experiencing increased productivity and an enhanced work-life balance. Adopting technologies that enable staff to establish a balance between productivity and collaboration benefits both the employee and the employer, making the office a better place for everyone.

Solutions for Modern Workplaces

Adopting solutions such as Office 365, which includes MS Teams, helps companies to build a more modern workplace that benefits all. Businesses integrating such technologies can establish a collaborative and accommodating reputation, and also ensure barrier-free communication for the workforce. Video conferencing services add a layer of much-needed flexibility, empowering staff to remain connected and present, despite physical location.

Feeling Visual Now?

For more information on how we together with Microsoft are working a better way of collaboration for you,, visit our Unified Communications website.

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  • Wednesday 01 August 2018

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