Deliver more value to your clients with partner connect

If you’ve been following our ONEClub blog articles over the past few years, then you know we often reference the “Art of Partnering”. Many providers attempt at “partnering” comes up short as they lack a methodology, rules of engagement and a true commitment to making the partnership work. IDC highlights that 50% of partner to partner collaborations fail due to a lack of stakeholder management roles in place. In addition, partnerships that favor one party without reciprocal opportunity tend to deteriorate over time and cause resent. SoftwareOne’s approach to partnering starts by establishing a foundation of trust and an agreement of goals. Our decades of experience working with partners of all types, sizes and geographies have given us the knowledge to build one of the longest-standing p2p programs known as Partner Connect (formerly known as VARassist).

Technology partner ecosystems are becoming more important than ever to deliver client solutions and a valued customer experience. The power of the ecosystem is that no single player needs to own or operate all components of the solution, and that the value the ecosystem generates is larger than the combined value each of the players could contribute individually. The ecosystem only works when each party agrees and executes with a high-degree of trust.

SoftwareOne’s Partner Connect is a trusted, flexible, and mutually-beneficial partnership model that focuses on delivering a high-value end user experience. The non-competitive approach helps to reduce the risk of third-party solutions that can disrupt a long-term client relationship. Our “stronger-together” mantra aligns our respective capabilities with the option to employ other high-performing Partner Connect providers when needed.

SoftwareOne’s bi-lateral partner agreement enables the engagement. Partners select SoftwareOne to support opportunities that may be outside of their core capabilities, lack delivery resources, or missing certifications to service their client. Similarly, SoftwareOne will engage with qualified Partner Connect members to deliver on projects outside our respective expertise or capacity. Regardless of which party engages the other, the agreement establishes commercial terms by which a portion of the earned profitability is shared with the other. In the end, the client experience is seamless and met with a high degree of satisfaction.