2.14 minutes de lectureServices Cloud

Boost deal velocity by leveraging CSP promotions in Cloud-iQ

Andreas Bergman
Andreas BergmanGlobal Microsoft Channel Director
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Everyone loves a good deal – even B2B buyers. A well-timed promotion can accelerate a stalled opportunity, help you win the business, and deliver extra savings to your customers. This blog post looks specifically at how to leverage CSP promotions in Cloud-iQ.

The key to unlocking and leveraging discounts is knowing which promotions are active and making sure you apply them correctly. The latest release of Cloud-iQ solves this problem by giving you a simple way to find active Microsoft CSP promotions and manage the entire process from identifying available promotions to validating customer eligibility. With Cloud-iQ you can feel confident you're communicating the correct price and using every lever available to close the deal.

Beyond the obvious savings, promotions also help strengthen trust with your customers. When you proactively highlight available discounts, you show that you are looking out for their best interests, not just closing the transaction. This can be the deciding factor that turns a one-time buyer into a long-term partner. By making promotions transparent and easy to apply, Cloud-iQ not only simplifies your operational process but also helps you position yourself as a trusted advisor in every sales conversation.

How to find and use CSP promotions in Cloud-iQ


Step 1: Go to the license-based services catalogue

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You’ll now find the promotions listing as part of the catalogue in Cloud-iQ.

Step 2: Search or filter for SKUs with promotions

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You can either search for a specific SKU to check if a promotion applies, or filter to view only SKUs with active promotions. This also makes it easy to discover alternative SKUs that you can share with your customer.

Step 3: Review promotion details

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Click the promo icon to see the details of a promotion.

Step 4: Validate eligibility at checkout

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Cloud-iQ automatically validates whether your customer is eligible for the promotion when you complete the checkout process.

Step 5: Get the discount on your invoice

Once confirmed, the discount is automatically applied to your SoftwareOne invoice. Remember: Microsoft expects resellers to extend these discounts to the end customer. As part of the Reseller Agreement, make sure the discount is also reflected on your customer invoice.

Go deeper with Microsoft resources

If you would like to dive deeper into Microsoft CSP promotions, you can also have a look in the “Operations Promo Guide” provided by Microsoft, which holds all applicable discounts available to you as a Partner. Global Promo Readiness Guide.

Tracking promotions manually is time-consuming and easy to miss. As a SoftwareOne Partner, Cloud-iQ does the heavy lifting for you – ensuring you always know when a promotion is available on a SKU you are purchasing. This not only saves valuable time for your sales teams but also helps you stay competitive in fast-moving deals, where every advantage counts.

Start leveraging CSP promotions today to:

  • Increase deal velocity
  • Win more opportunities
  • Deliver extra savings to your customers.

Log in to Cloud-iQ now and explore the active promotions available to you.

Auteur

Andreas Bergman

Andreas Bergman
Global Microsoft Channel Director