Soccer is a sport that evokes many emotions with fans who are passionate about the game and the teams they support. The German soccer club VfL Bochum 1848 understands the importance of creating unforgettable moments and building strong connections with its supporters. Whether it's inside the stadium, on the way to a game, in the fan shop, or during ticket purchases, VfL Bochum 1848 strives to provide the best possible experience for its many fans.
To achieve this goal, the club, which has a rich history dating back to its establishment in 1848, partnered with SoftwareOne. The collaboration began with the rapid digitalisation and automation of season ticket sales through a newly developed web application built on Microsoft Azure. This achievement was accomplished in record time, ensuring that 15,000 fans received their new subscription cards just in time for the start of the new Bundesliga season. However, this was only the first step on VfL Bochum 1848's digital journey.
After a year of working closely with SoftwareOne, the club took further steps to enhance its digital solutions. They introduced a new, improved website and launched interactive apps, both powered by Azure which were designed to help the club interact with its fans.