SoftwareONE Named the Global Leader in Software Asset Management Expertise by ITAM Review

London, UK – October 15, 2015 – SoftwareONE has been named #1 in Expertise for the Global Software Asset Management (SAM) Managed Service Provider (MSP) across the UK, Germany, and USA. Categories included SAM expertise, methodology, and Customer References.

General market observations during the study included the industry skills shortage, the use of underlying SAM technology, commercial independence and conflicts of interest, the scope of services, the duration of service relationships, key market drivers, and using ISO and ITIL as a reference model.

Based on the below criteria and numerous conversations with the vendors, ITAM Review generated a set of results that best represents the SAM MSP market today:

Skills Shortage – One of the biggest issues facing SAM MSP’s and SAM in general was the distinct lack of skills available on the market. A number of the SAM MSP’s that we spoke to claimed to have the finances and capabilities required to expand their internal teams, but they were struggling to find the right professionals with the right blend of experience and knowledge.

As an existing global leader, SoftwareONE has been investing in its SAM program and steadily expanding its repertoire over the last several years.

Framework versus Experience – Some MSP’s base their offering around frameworks and models such as ISO standards or ITIL, whereas others base it around their past experiences within the SAM market. It is clear that in order to differentiate itself, a service provider must find the appropriate blend of framework and experience.

As a result of its many years of experience in the field, SoftwareONE regularly returns to the drawing board to fine tune what works while looking for opportunities to innovate in the SAM space.

The SAM Team Itself – SAM MSP’s either approach the lack of skills shortage in either two ways; trying to build up the most internal resources with the best talent available or by outsourcing the expertise to partners or consultants.

Either method results in their customers having the expertise at their disposal. The organisations with a large internal resource base may have the upper hand as their SLA’s and response times may be quicker and the SAM MSP can consolidate their internal knowledge over time.

SAM Program Maturity – SAM is widely accepted as relatively immature. However, as a longstanding SAM service provider with numerous awards under its belt, SoftwareONE stands firm in its capability to deliver the best SAM service to enterprises of all sizes.

SoftwareONE is very proud of this achievement, which only fuels our confidence in investing further in our SAM practice,” said Oliver Berchtold, SoftwareONE’s Global SAM Director. “As a company dedicated to providing our customers with the best Software Portfolio Management solutions, we understand the need for maintaining compliance to avoid those costly publisher audits. Our SAM program not only provides audit reassurance, but also provides customers with a long-term roadmap for avoiding audits in general.”


About SoftwareONE 

Privately owned since 1985, SoftwareONE is redefining the technology solutions landscape as the thought leaders in Software Portfolio Management (SPM) services. By combining our commercial, technology, compliance and governance expertise into a balanced SPM service offering, we support our customers by ensuring their IT investments are cost-effectively roadmapped towards their unique business needs. Globally headquartered in Stans, Switzerland with a local footprint in 82 countries, our 2,500 certified technology consultants help our customers optimize their software utilization and comp0liance through our elite skillset and understanding license usage rights, potential pitfalls, and software lifecycle best practice across top publishers such as Microsoft, Adobe, IBM, VMware, Oracle, Citrix, Symantec, McAfee, and many more. To learn more about SoftwareONE, visit us at



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