There are three key areas where Unified Communications (UC) plays an important role in the recruitment process including:
- Breaking down geographical and physical barriers
- Access’ to talent
- Continuous, engaging & consistent high-quality communication & interaction
Breaking down geographical barriers
Organizations want to hire the best and brightest and just because that person doesn’t live in a certain location or has the same means of connectivity as everyone else, no longer means they can’t be considered in the overall talent pool. Rapidly evolving UC technology and applications mean interviews can be done in real time virtually rather than physically. Equally, interviews are no longer just interviews as assessment technology can be incorporated into the UC architecture improving experience, efficiency, speed and accuracy of decision making in hiring processes.
Access to talent
Integrated UC throughout an organization also plays a part in providing wider and deeper access to talent pools, increasing the ability to engage and attract potential employees to the business. Common themes and practices such as mobile, remote, home based working mean communication has to occur seamlessly across multiple devices and platforms.
Equally multiple integrated channels of communication across all devices, not only show potential employees that the company is ‘switched on’ but also fosters an excellent behavior of being able to share and exchange information accurately through multiple mediums.
Talent acquisition is no longer about simply speaking to people in the boundaries of the hiring process – it is about continuous communication that engages and continues to engage at all stages. It means connecting with prospective employees long before they are considering a career move and equally long after they interacted with company originally.
Unified communications means seamlessly being able to manage communication channels across multiple platforms so that you are influencing people at the start of their careers (think social media marketing to undergraduates), engaging through the process) and staying connected in the future (the skills that are not needed now may be relevant tomorrow and you want to ensure every person that touches the company talks accurately and positively about your organization).